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Important Note: If you weren’t already aware, Zillow Group acquired Trulia in 2015. Showcasing your glowing reviews will help attract even more potential leads.īe sure to stay active on the site by responding to reviews that come in.įor a more in-depth look at how you can build your online presence on Zillow, check out our article Zillow for realtors: The ultimate guide to success in your market. You can even give them a nudge by sending them a link directly to your Zillow profile. Then, encourage your past clients to leave reviews. If you can’t find your profile on Zillow, go ahead and create one by registering on Zillow.
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To get started, claim your free agent profile on Zillow. The bottom line: If you’re not present on Zillow, you’re missing out on a huge opportunity to generate new leads - especially since many prospective homebuyers start their search online. Zillow’s mobile app makes it even easier for clients to leave you reviews on the go. It also happens to be one of the largest databases of homes available and includes features like Zestimates (an estimated value of homes). If you’re not familiar with Zillow, it’s essentially a one-stop shop for anything and everything related to real estate - including buying, selling, and renting homes. In fact, according to Moz, Zillow is the second most popular website for leaving real estate reviews - second only to Google. It comes as no surprise that it’s also one of the top places people go to leave reviews for real estate agents.

Zillow is the leading real estate website in the United States, with nearly 2 million monthly visitors. Search engines like Google use this data to place you or your brokerage’s business listing in “Near Me” and location-based searches (i.e., “Homes in Thousand Oaks, CA”).įor more information, check out our complete guide to Google reviews, which includes an audio guide. When your profile information is consistent across the internet, it sends a relevancy signal to search engines.

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Pro Tip: If you switch brokerages or change locations, make sure your information is consistent across all profiles on general sites like Google and Facebook, as well as real estate sites like Zillow and. To request a review on Google, you need to start by creating a free Google Business Profile and add all the essential details to help boost your real estate business’ visibility and attract new leads. So if you’re not already present on Google, now’s the time. While Google doesn’t have a specific section for real estate reviews like the other sites do, potential clients will be looking for you there.Īccording to Birdeye’s 2022 state of online reviews report, 71% of online reviews were written on Google in 2021. That’s why it’s so important to make sure you have a presence on Google. I should look them up online.” Where do they go? One of the most popular search engines in the world, Google, is where many people go when they’re looking for information about pretty much anything-including real estate agents. Googleįor example, let’s say you meet prospective buyers at an open house, and they think, “I really like this agent. When it comes to realtor reviews and ratings, real estate professionals should focus their efforts on these top four reviews and ratings sites:
Elizabeth splitt realtor reviews how to#
Yet, people see those realtor reviews and ratings across a number of different websites, so you want to make sure you have a presence on the top websites.įor more tips on how to manage your online reputation, check out our comprehensive 15-minute audio guide for on-the-go listening. Prospective buyers and sellers will read your reviews and want to work with you. Having fresh, positive realtor reviews is fundamental to being seen online. As a result, online reviews can drive revenue. Online reviews are a lead sourceĪccording to a ZipRealty study, 62% of home buyers choose a realtor based on online reviews and real estate agent ratings. Reviews build trust and establish industry credibility by providing real-world feedback from past clients. When a realtor has reviews on various websites, it helps potential buyers and sellers learn about their skills, experience, and track record. A strong reputation and proven track record in helping clients either buy or sell properties will help you show prospective buyers and sellers that you’re the right choice. Reviews establish your credibility as a real estate agent and help improve your reputation.

